- 題名
- Beckham vs Fandi: The Effectiveness of Local Sports Celebrities in Advertisements
- 創作者：
- Ho Keat Leng - 國立清華大學, 運動科學系
- 會議
- International Conference on Social Science and Humanity (Grand Mercure Roxy Hotel, Singapore, 26/02/2011–28/02/2011)
- 學術資源類型
- 會議論文
會議論文
Beckham vs Fandi: The Effectiveness of Local Sports Celebrities in Advertisements
International Conference on Social Science and Humanity (Grand Mercure Roxy Hotel, Singapore, 26/02/2011–28/02/2011)
指標
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