- 題名
- Green Sports Marketing: Effect of Eco-Literacy, Involvement in Purchasing Sustainable Products and Sport Involvement on Purchase Intention
- 創作者：
- Ho Keat Leng - 國立清華大學, 運動科學系S Sadeghi
- 會議
- Asian Association for Sport Management Conference (Howard Civil Service International House, Taipei, Taiwan, 22/08/2025–23/08/2025)
- 學術資源類型
- 會議論文
會議論文
Green Sports Marketing: Effect of Eco-Literacy, Involvement in Purchasing Sustainable Products and Sport Involvement on Purchase Intention
Asian Association for Sport Management Conference (Howard Civil Service International House, Taipei, Taiwan, 22/08/2025–23/08/2025)
22/08/2025
指標
1 檢視次數