- 題名
- Marketing Sports Coaches on Social Network Sites: The Effect of Social Influence on Perception of Quality and Purchase Intention
- 創作者：
- J Y KohHo Keat Leng - 國立清華大學, 運動科學系
- 會議
- International Conference on Service Science and Innovation (National Taiwan University, Taipei, Taiwan, 22/06/2016–24/06/2016)
- 學術資源類型
- 會議論文
會議論文
Marketing Sports Coaches on Social Network Sites: The Effect of Social Influence on Perception of Quality and Purchase Intention
International Conference on Service Science and Innovation (National Taiwan University, Taipei, Taiwan, 22/06/2016–24/06/2016)
22/06/2016
指標
1 檢視次數