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Marketing Sports Coaching Services: Assessing Trust on Social Network Sites and its Relation to Purchase Intention
會議論文

Marketing Sports Coaching Services: Assessing Trust on Social Network Sites and its Relation to Purchase Intention

J Y Koh 和 Ho Keat Leng
Asian Association for Sport Management Conference (Yongpyong Resort, Pyeongchang, Korea, 20/07/2017–22/07/2017)
20/07/2017

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詳細資料

題名
Marketing Sports Coaching Services: Assessing Trust on Social Network Sites and its Relation to Purchase Intention
創作者:
J Y Koh
Ho Keat Leng - 國立清華大學, 運動科學系
會議
Asian Association for Sport Management Conference (Yongpyong Resort, Pyeongchang, Korea, 20/07/2017–22/07/2017)
學術資源類型
會議論文
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