Investigating optimal combination of product characteristics and potential taste of the consumer market through the utility function least square estimation

Thesis

Huang, Yi-Hao

Masters, 國立清華大學, 工業工程與工程管理學系所

2016

Abstract

效用函數

商業智慧

最佳化技術

Utility Function

Business Intelligence

Optimization Techniques

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Title: Investigating optimal combination of product characteristics and potential taste of the consumer market through the utility function least square estimation
Translated title: Investigating optimal combination of product characteristics and potential taste of the consumer market through the utility function least square estimation
Creators: Huang, Yi-Hao
Contributors: Lee, Yu-Ching (Advisor)
Awarding Institution: 國立清華大學, 工業工程與工程管理學系所; Masters
Theses and Dissertations: Masters, 國立清華大學, 工業工程與工程管理學系所
Language: English
Resource Type: Thesis
Date published: 2017