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OEM、ODM與自有品牌下研發管理人力型態的探討- 以掃描器產業為例 -
Thesis

OEM、ODM與自有品牌下研發管理人力型態的探討- 以掃描器產業為例 -

林士庭
Masters, National Tsing Hua University
2002

Abstract

OEM、ODM、自有品牌、研發管理 OEM、ODM、Research and Development Management
Taiwanese economic advancement from previous OEM type progress to ODM type, afterwards to have the OBM(ordnance Branch Mark) type, among which experience of the processes, create many amazing satisfactions of Taiwan miracle. However, among of undertaking operation movement, with regards to permanent business operation that specialist of research and management is still scarcity. Thus, my investigate is started from gather relate documents, then confer with the examples in myself business industry research and management, also interview with dissimilar type company from the same industrial, anticipate to generalize the train of research management specialists whether or not the difference from OEM, ODM and OBM typical. Furthermore, the influence level from the background of top conductor, wondering if it will cause the research management specialist has distinct expand direction? And go for one step further to sort a recommend of work environments what helps to construct research management specialist, expecting to keep appropriate talent, and increase company’s competition ability to approach the goal of ongoing forward business operation.

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