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中小企業研發策略研究-以IC設計公司為例
Thesis

中小企業研發策略研究-以IC設計公司為例

侯天發
Masters, 國立清華大學, 高階經營管理碩士在職專班
2011

Abstract

研發管理 創新 系統性創新 破壞性創新 創新策略 創業家精神 協同設計 TRIZ 專利 專利佈局 中小企業 創業 R&D Management Innovation Systematic Innovation Disruptive Innovation Innovation Strategy SME Entrepreneurship Collaboration TRIZ Patent Patent Mapping
The thesis tries to find out how a resources limited SME ( Small and Medium Enterprise ) could do its R&D activity effectively through a case study on an IC ( Integrated Circuit ) design firm in the silicon valley of Taiwan. The case study covered the starting up stage for finish products designing and sale to strategic collaboration of supply chain. The study would descript the adjustment of the company in various stages. It’s a real practice of management theory including organization, positioning, innovation, supply chain management, design collaboration, and patent mapping strategy. The purpose of the thesis would focus on real practice of management to build a workable model of R&D strategy for SME that not only lead the SME how to survive but also how to construct the sustainable competitive advantage.

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