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兩岸服務貿易協議簽署對台灣服務業人力資源國際化及招募實務之影響
Thesis

兩岸服務貿易協議簽署對台灣服務業人力資源國際化及招募實務之影響

趙若彤
Masters, 國立清華大學, 經營管理碩士在職專班
2014

Abstract

兩岸服務貿易協議 服務業 人力資源 招募 Cross-Strait Service Trade Agreement service sector human resource recruiting
In the trend of more close cross-strait economic and trade exchange, the deployment of Taiwanese companies will have more chances to reach a wider range of provinces in China in the future, and implement the strategy of "based on Taiwan, look to China". In this case, the importance of talent will be the key point, because the excellent quality of talent has a direct impact on business performance and survival. Companies should assess the situation and formulate right strategy, and carefully choose talents in order to grasp the huge business opportunities from Cross-Strait Service Trade Agreement and ECFA. Thus, this study will adopt multiple-cases study with in-depth interview of companies in service sector to understand the influence of Cross-Strait Service Trade Agreement on service companies’ human resource, especially focus on the response measures of internationalization of talent and recruiting practice. After in-depth interviewing with three high-level managers and director of human resource in hotel, catering and insurance industries and data analyzing, we found the current grassroots talents are inadequate, and there is a fault phenomena in high and middle levels. The degree of talent’s internationalization of Taiwan's service industry is obviously insufficient. In the face of China’s threat of positively aiming to the world, Taiwanese companies need urgently to attract the best talents internally and externally. Although the domestic salary level compared to the mainland China is not high, but enterprises can provide incentives to employees as other motivated factors such as employee career development, adjustment of working hour, and treatments other than salary.

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