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台灣文化創意產業籌資機制探討
Thesis

台灣文化創意產業籌資機制探討

韓正文
Masters, 國立清華大學, 高階經營管理碩士在職專班
2014

Abstract

文化創意產業 無形資產鑑價 群眾募資 Cultural and Creative Industries Intangible Assets Valuation Crowdfunding
Taiwan cultural and creative Industries have been included in "Six Emerging Industries Action Programme" which announced in April 2009 by the Executive Yuan. However, small scale, weak financial planning, profit model is not easy to highlight make the fund-raising of the cultural and creative industries to be a big challenge. This research tries to analyze the existing fund-raising mechanisms and make recommendations for improvement. In the meantime, this paper also discusses the "Crowdfunding" which develop rapidly after the 2008 financial crisis. Since fund-raisers collect capital through Crowdfunding platforms, self-owned capital is not needed for startups, therefore, the rise of Crowdfunding is helpful for developing more kinds of micro ventures of the cultural and creative industries. However, since the development of domestic Crowdfunding is still at the beginning stage, relevant regulations, laws, systems are not well prepared. The research briefly introduces the current development of the global Crowdfunding, the legislation of the United States and Britain、discusses problems and makes recommendations.

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