Abstract
In this study, health promotion industry, for example, through the implementation of service innovation, and build a systematic, structured method of service innovation and marketing, and ultimately hope to create commercial value. From the market trends and user needs, the user activity into innovative research and material, and by way of co-innovation, combined with interdisciplinary teams, and build innovative services, and finally verified through service and service marketing for health promotion business to create innovative health service models and business opportunities.