Abstract
Through cognitive map analysis, this study tries to depict the mental model of the successful factors of professional expatriate assignments on technology transfer process. The findings indicate that communication ability, which comes from technology/experience and language fluency, may contribute most for the success of expatriate assignments of technology transfer. However, some individual attributes, such as good capabilities to get along with others, proactive attitudes, and some situation factors, such as clear task definitions, clear written documents, and welfare for expatriate family may be critical for expatriate success. Theses findings seem to confirm our early thoughts that influential factors would come from both technology transfer and management expatriate literature.