Abstract
In the Knowledge Economy Age, intellectual property (IP) is a very important issue for an organization. This study focus on what the Industrial Technology Research Institute (ITRI) has done for transferring its IP and technologies to the industry by adopting a creative platform and a suitable rewarding manner based on its major mission — to create the value for the industry of Taiwan. We try to discuss the process and result about how a non-profit organization sets and achieves its major strategy based on the organization mission to create the highest value. According to the research results, it was found that ITRI well understands that its organization mission is to help the industry, and what the industry need in the Knowledge Economy Age is the IP and technology support. Therefore, both the strategy and action of ITRI about the transfer and application of IP were based on how to bring the value for the industry as well as for itself. This study also discussed how the core mission affects the sustainable growth of an organization. It was found that the key issue is whether an organization can obey its mission and adopt flexible strategies. Once deviate the mission, the organization may lose the direction and then shrink or disappear gradually.