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結合服務藍圖與FMEA改善服務品質 ﹣以IC檢測服務企業為例
Thesis

結合服務藍圖與FMEA改善服務品質 ﹣以IC檢測服務企業為例

許育豪
Masters, 國立清華大學, 工業工程與工程管理學系碩士在職專班
2015

Abstract

服務藍圖 失效模式與分析 服務品質 商業模式 半導體產業 Service blueprint FMEA Service Quality Business Model Semiconductor Industry
The semiconductor industry in Taiwan has demonstrated astonishing growth in the past thirty years and is currently one of the major IC producers in the world. This thesis takes IC verification and analysis enterprise which is a unique professional service firm within Taiwan’s semiconductor supply chain as a case study to investigate its business model and the quality of service. This study first constructs currently service blueprint of IC verification and analysis firm, figures out nineteen service failures, then adopts FMEA tools to prioritize the risk of these fail items. By taking the finding from the FMEA into consideration, the study recommends a reformed service blueprint to enhance the service quality as well as the customer satisfaction and loyalty. Two selected fail items have been proved to achieve 77% reduction of service failure rate by executing several effective actions. The study also proposes a business model innovation for the IC verification and analysis firm for long term business development.

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