Abstract
The purpose of this study was to describe and discuss Taiwanese university students' conceptions of counseling. A qualitative method was used to analyze 60 in-depth interviews from 30 male and 30 female students at a national university in central Taiwan. Results indicated that Taiwanese university students recognized the importance of counseling services to students and citizens, even though most of them were unfamiliar with counseling. Thematic patterns emerged from Taiwanese university students' conceptions of counseling, which suggested implications for clinical practice, education, and research. Namely, accessibility, familiarity, credibility, and effectiveness of counselors seemed to enhance students' willingness to seek counseling. Results also suggested that counseling services should implement a combination of educational, preventive, and therapeutic functions.